Never before has there been a book for the home builder like Home Builders Catalog. IT GIVES you in one big volume everything you need to aid you in selecting the most suitable materials for the homes you build and equipping them with those modern refinements and conveniences that mean so much to your customers. The hundreds of beautiful illustrations arc of homes actually built. The floor plans are in many cases unique, striking examples of combining the maximum of home comforts within minimum space requirements.
The Manufacturers’ Section is a never-failing source of information and inspiration, containing as it does authentic data on every conceivable kind of building material and home equipment.
Hundreds of leading manufacturers have adopted HOME BUILDERS CATALOG as a means of presenting the merits of their products to prospective home owners through the building contractor. This great co-operative catalog takes the place of thousands of individual catalogs, giving you in one great reference work every bit of information you need to show your customer each detail of the house you propose to build for him.
H3. Backed By Real Service
The Plan Service supplied by the HOME BUILDERS CATALOG CO. (described on pages 633-640) is complete, comprising working blue-print plans of every house and garage illustrated, together with material listing guide, and complete specifications and legal contract forms.
The use of this service insures accuracy and economy in construction, estimates free from errors, and a thoroughly satisfied customer because nothing is left to the imagination. Every detail of his home as it will appear when finished can be shown him in advance in HOME BUILDERS CATALOG.
You will find yourself constantly referring to HOME BUILDERS CATALOG and never will you look to it for aid in vain.
Homes for the Millions
The homes illustrated in HOME BUILDERS CATALOG are the last word in up-to-date style and convenience, yet so perfectly are they designed that not an unnecessary dollar of expense is incurred. The price range is from $3,500 to $15,000, covering the needs of the great middle-class of home builders. Ninety per cent of all the homes built in this country fall within these price limits.
Careful attention has been paid to those details of design and construction that give distinction, charm and convenience to the home?such things, for instance, as big, bright living rooms with open fire places; conveniently arranged kitchens with built-in features; breakfast nooks, sun parlors; sleeping porches, bed closets for concealed beds, etc.
Hundreds of Ideas for Our Home Builders
The Manufacturers’ Section of HOME BUILDERS CATALOG is the most comprehensive exhibit of building materials and home equipment ever presented to the Building Contractor in a single volume. A careful study of this Section will not only give you many new and helpful ideas but will enable you to demonstrate to your customers the advantages of the materials or equipment you propose to incorporate in the homes you build for them. Lend your copy of HOME BUILDERS CATALOG to your customers for an evening or two and they will discover for themselves many things they will wish you to include in the homes you build for them. As a means of raising the standard of customer appreciation of better homes you can have no more potent aid than HOME BUILDERS CATALOG.
Creates Desire for Better Homes
The live, wide-awake contractor who uses HOME BUILDERS CATALOG to illustrate to prospective home builders not only the various styles of houses but the particular types of materials he proposes to use in each part of the house will find it easier to arrive at a perfect understanding when his customer is able to visualize what he is going to get for his money.
To the average man or woman the construction of a house is somewhat of a mystery, which is why they often buy an old house instead of building a new one for themselves. The old house may not be exactly what they want but, at any rate, it is something tangible?they know what they are getting?while they find it difficult to picture to themselves the home you propose to build for them, with nothing but the blueprint plans to illustrate it.
But with HOME BUILDERS CATALOG to aid you this difficulty disappears. You can show your customer just how the house you propose to build for him will look when finished. You can show him, in the Manufacturers’ Section, every kind of material you propose to use in wall, partition and roof construction, flooring, exterior and interior trim, etc., together with the heating plant, hot water supply, bathroom and laundry fixtures, lighting equipment. and built-in conveniences. In short, you can show him, part by part. the house itself. With HOME BUILDERS CATALOG to aid you you can build more and better homes because it instills confidence in your customers to have every detail of construction made clear to them in advance.
How To Use This Book
Suppose your customer expresses a preference for frame, brick, hollow tile, concrete block or stucco construction. You turn at once to the Plan Section and show him scores of different designs in all of which the type of construction he prefers is used. Then you turn to the Manufacturers’ Section, and here under the proper classifications you find complete information on lumber, brick, hollow tile, concrete blocks, stucco, etc., together with hundreds of illustrations, many of them in color.
Nothing short of actually building the house for him will give your customer so clear an idea of how his house will look when completed as a careful study of the Plan Section and Manufacturers’ Section of HOME BUILDERS CATALOG.
HOME BUILDERS CATALOG
